• 23/06/2023

You know that business advertising expenses are tax deductible

Increased by 30% (total discount 130%) business advertising expenses are tax deductible for the tax year 2022, with the submission of this year's income tax returns. The tax incentive is aimed at stimulating consumption and thereby enhancing trade. In particular, the advertising expenditure for outdoor advertisements and for the purchase of time or display space through the mass media (TV, radio, press, Internet) is deducted for the year 2022 at a total rate of 130%, as long as its amount exceeds by 5% the corresponding 2019 expenditure, as it was formed before the issuance of turnover credit invoices. 
With regard specifically to advertisements made via the Internet, in order for the relevant expense to be deducted additionally, the company through which the advertisement is shown must be registered in the "Online Media Register" of the General Secretariat of Information and Communication. It is recalled that this incentive was established for the first time for the tax year 2020 and has been extended up to the current tax year 2023 (similarly increased by 30%).